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TO BLOG IS TO SHARE

Discover new trends in Advertising with a focus on OOH and pDOOH

Digital billboard analytics displaying impressions and reach

Digital billboard analytics displaying impressions and reach

What Are Impressions in DOOH Advertising? Here’s What They Really Mean

2 days ago2 min read

Programmatic DOOH advertising reacting to traffic and weather

Programmatic DOOH advertising reacting to traffic and weather

AI Is Powering the Next Generation of DOOH Advertising

Oct 292 min read

Real-time ad performance metrics on the dKilo dashboard

Real-time ad performance metrics on the dKilo dashboard

Inside dKilo’s DOOH Dashboard: Control Your Campaign Like a Pro

Oct 292 min read

Mobile digital screen on city streets at night

Mobile digital screen on city streets at night

The Advertising That Follows You: How dKilo’s Screens Move With the City

Oct 222 min read

DOOH dashboard showing real-time ad loop tracking

DOOH dashboard showing real-time ad loop tracking

Ad Loops, Heat Maps & Impressions: What DOOH Metrics Actually Mean

Oct 203 min read

Geo-targeted digital out-of-home (DOOH) ad screen mounted on a moving vehicle in a city, powered by dKilo's smart advertising platform

Geo-targeted digital out-of-home (DOOH) ad screen mounted on a moving vehicle in a city, powered by dKilo's smart advertising platform

Why Geo-Targeted Ads Are Outperforming Traditional Billboards

Oct 153 min read

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